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Traffic rising and falling: United States

The strongest moves of the month in the Google traffic ranking, upwards as well as downwards.

Data: Ahrefs estimate made in October 2026

Overview Authority Google traffic Google traffic trend CrUX top CrUX trend Cloudflare Radar 📱 Discover

Strongest rises

Rank Website Google traffic Over the month
47↑682 fifa.com 18.2M +16.5M
158↑673 nbcsports.com 6.0M +4.5M
194↑671 farfetch.com 5.0M +3.6M
143↑655 mathplayground.com 6.7M +5.2M
363↑604 dillards.com 2.8M +1.6M
435↑544 myinstants.com 2.4M +1.1M
223↑524 food.com 4.3M +2.7M
368↑498 whattoexpect.com 2.8M +1.4M
433↑497 senate.gov 2.4M +1.1M
329↑491 meta.com 3.0M +1.6M

Strongest falls

Rank Website Google traffic Over the month
872↓698 prodigygame.com 1.2M −5.0M
938↓666 bathandbodyworks.com 1.1M −2.9M
994↓595 fortnite.com 1.0M −1.7M
806↓555 harborfreight.com 1.3M −3.2M
724↓540 gimkit.com 1.4M −4.4M
784↓537 canvaslms.com 1.3M −3.2M
833↓536 coinmarketcap.com 1.2M −2.4M
676↓523 epicgames.com 1.5M −5.5M
990↓519 vrbo.com 1.0M −1.3M
838↓482 bmwusa.com 1.2M −1.8M
The figure is an estimate of monthly visits coming from Google search, published by Ahrefs on ahrefstop.com, made in October 2026 during Ahrefs’ monthly crawl: it is the traffic estimated at that time, not the total of a finished month. It is not an audience measure: direct visits, social networks and other engines are not counted. The arrow next to the rank gives the movement since the previous month. These sites are not necessarily in the top hundred: a site that gains three hundred places often starts far back, and that is precisely what a frozen ranking does not show.

This ranking does not say the same thing as the authority one: a much-cited site can receive few visits, a much-visited site can have few links. Comparing them is often more telling than reading them separately. Analyse a domain